How to Build an Effective Patient Dashboard: Telehealth Software Solutions

We know that telemedicine's scope in healthcare mobile app development is possible from decades of research and analysis. The idea is now age-old, but it has leveraged the phenomena of the pandemic to its advantage. With the innovation of radio, telemedicine had a different name back then- "the Radio doctor." Presently, patients have started looking forward to the concept of remote medical assistance, may it be the case of a skin allergy or a twisted ankle. 

Smartwatches are working on the principles of portable healthcare technology. They can measure your heart rate, oxygen levels, blood sugar levels, and whatnot. Telemedicine has made it possible to bring to reality what was considered an oddity earlier. 

There has been a surge in the telemedicine app development industry. Many medical practitioners are trying to get hold of customized telemedicine software solutions for their practice. 

It is crucial that users of the technology, which will be patients, feel at ease while operating the healthcare apps. If the patients don't get all the app's essential features in the first screen they see, i.e., a dashboard, they are likely to get lost in finding the right way to schedule an appointment or access Live Chat with a doctor. 

A quality-rich app by a telemedicine app development company gives a consistent client experience to the doctors and the patients. This characteristic is essentially the ultimate objective when incorporating telemedicine into the medical profession.

 

 

It is vital to outline the features needed in the healthcare software in your application's first and basic format.

This pre-planning assists with characterizing the extent of your application, allot expenditure and plan timelines, and hire a healthcare app development company that contributes to building an exceptionally adaptable application. 

To have an exceptional user experience for the patients, the telemedicine app development company must keep on upgrading the app based on the reviews received on the primary models of the application. It fosters adaptability and capacity. 

In order to build an effective patient's dashboard for telemedicine app development, the following features need to stay present at the patient dashboard-

1. Registration-

Registration is the initial phase in any telemedicine app development process, and the goal of any user experience team should be to keep it as clear and straightforward as expected. 

A patient should be able to sign in to the healthcare app by providing absolute minimum information like contact number, email id. He can also sign in through social media platforms. This information is personal, so it becomes necessary to utilize two—factor validation on this page, which can incorporate voice, SMS, or phone confirmation.

For the patient to continue being interested in using the app, he mustn't have to go through a ridiculously large number of steps to access his registration details. Therefore the patient dashboard needs to accommodate the information. 

2. Patient’s Medical Profile-

The user of the telemedicine app can make it a point to scan and upload documents, medical reports, insurance details, and prescriptions from previous doctors as soon as they start availing themselves of the services of the telehealth software solutions. 

This feature makes it handy for physicians to access and extend their diagnosis of the patient's condition based on their past medical records.  The documents can be safely tucked in the cloud-based server and easily accessible from the patient's dashboard. 

3. Calendar Sync-

A significant element that the telemedicine app developers need to incorporate in the patient’s dashboard of telemedicine applications is Calendar. Patients, as a rule, would prefer not to recall when they have their next appointment with their medical practitioner and get all the information readily available in a single place in the kick in time.  

Biggies such as Apple, Google, and Microsoft offer their calendar API to incorporate into the application. A calendar sync parallel to a push notification will guarantee that patients would now be able to depend simply on their smartphones to recall, edit or cancel all future doctor's appointments. All this is possible through the dashboard. 

The patients should be able to make a conscious and convenient choice for booking an appointment by browsing through the available time slots and deciding their preoccupations beforehand. The physicians can also keep track of past visits and schedule appointments accordingly. 

4. Payment Gateways– 

Telemedicine apps should support maximum payment methods ranging from, e.g., credit and debit cards, net banking, bank transfers, e-wallets. The patient ought to likewise have the option to keep track of their transaction history directly from the dashboard. 

Payment over a smartphone represents many difficulties since different organizations have different standards for monetary exchanges without a card. The individual hearing the card details might make mistakes in jotting the information down or may utilize it for unwanted purposes, presenting security challenges. Thus, it is essential to have a secure transaction facility for the patient from within the app’s dashboard.

The patient should have the option to pay with a credit/debit card, Paypal, or Stripe.

5. Geo Tracking and Location- 

Accessing a patient's accurate location helps the telemedicine app developers discover drug stores near the patient, enable directions and calculate the estimated arrival time at the clinic. 

However, accessing the app's geolocation should be possible when the patient agrees to its usage by the telemedicine app development company. This feature can also be integrated into the patient's dashboard.

6. Search and Filters-

A significant feature in the patient’s dashboard is searching. The search option enables the patient to find any information he’s looking for without having to go through an array of unfamiliar options or icons. Filters also come in handy to shorten the chase to relevant facts. For example, a patient may search a dermatologist for the location of his mother living away from him. He can also apply filters such as ratings, specialization, experience, proximity, etc., from the dashboard of the telehealth software development services. 

Conclusion-

Consagous Technologies is a leading Telehealth Mobile Development organization that focuses on the centralization and sophistication of app functions. Connect with us to enjoy the company of a world-class tech developer and revolutioner! Our services are client-reviewed as excellence at par.

Original Source:

https://www.consagous.co/blog/how-to-build-an-effective-patient-dashboard-telehealth-software-solutions

Better Influencer Campaigns with the Right Digital Marketing Solutions

Heavy disbursement and sales campaigns have now turned musty for brands when it comes to online marketing services. It is becoming media-savvy to promote using Influencers who can flawlessly act as brand crusaders and add their personalized signature to marketing the brands across platforms. 

Under Digital Marketing services, influencers make the promotion exercises captivating and authentic for an intended segment of the audience, who are regularly over-burdened with loads of business commercials.

 

Influencer marketing assists the brands with acquiring more visibility. When such a person who is in a position to influence the life choices of the general public suggests the brand's products and services, individuals notice the brand, leading to improved brand awareness. 

In contrast with other digital marketing solutions, Influencer Marketing offers a reasonable, inconspicuous approach to speaking with customers, paying little mind to the far and wide reception of advertisement blockers and overcoming doubt of overt promotions. 

Without the interference of AdBlock applications and extensions, social users can study your image and your advertising. It implies that you need to make crisp content and format design to convey the message to catch individuals' eyes. The best SEO company can boost this technique significantly by convincing both influencers and users that their offerings are worth their money. 

• Improve Credibility and Trust 

Influencers are specialists in their field, which is why their followers trust them and influence them easily. They have established a motivating and revered relationship with their fans. Hence, social media users accept their opinions and suggestions. These recommendations will not look like a sales promotion trick instead of a simple tip, implying that individuals are more open to your brand than expected. 

Studies have shown that 75% of YouTube's viewers like authentic, relatable, and dependable influencers. The best digital marketing company in the USA states that the high school supporters will probably relate more with the influencers than celebrities, which is 70%. Also, 60% of users affirm that they lean toward the opinion of their famous YouTubers to standard TV and celebs.

• Advanced Content Strategy 

It isn't easy to consistently deliver new and engaging content. Once in a while, you are out of thoughts and ideas, and that is the time digital marketing and social media optimization services can assist with filling the holes in your content schedule.  

Influencers who know about delivering engaging and quality content to their followers every day will carry considerable benefits to you if you agree to an arrangement of content co-creation deals. 

There are a lot of genuine examples of brands working together with various kinds of influencers. The common one is a notable lifestyle blogger of HBFIT named Hannah Bronfman, who writes on well-being, fitness, wellness, and partners with Face Gym, a local facial treatment center. 

The brand gives Hannah data about the studio, photographs, trial services, and coupon codes to assist people in learning about them and their offerings. The content in the present circumstance is Hannah's articles which comes from Hannah; it implies she is helping Face Gym with promoted content to convey to their potential client through her channel.

• Long-Term Partnerships

A lasting influencer partnership between brands and influencers saves time, assets, and money, and it likewise sets up trustworthiness and has a more meaningful impact on the organization's target audience. This association gives strength to your online marketing services. 

This partnership is a  mutually beneficial digital marketing solution as both sides have a stake in the outcome. As you join forces with a suitable influencer who appeals to a similar market as yours, the benefit comes promptly from influencer advertising. 

Advantages like offers, reposts, and retweets increase after some time, giving dependable brand attention to your content, which reinforces your brand value over and over.

• Search Engine Optimization and Social Media Optimization

As links are one of Google's most significant search ranking criteria, you will be left with more possibilities to build backlinks as you hit a more extensive crowd through influencer marketing. Even if those links are flagged not to impact your search ranking, there will be an indirect impact on your SEO as they help construct brand awareness and drive traffic. In this way, digital marketing solutions go well beyond the generation of online traffic; they empower brands like no other. 

• Influencer Marketing Campaigns and ROIs

Influencer-centered digital marketing solutions produce multiple times larger ROI than other forms of marketing. It can be demonstrated from actual business results, influencer marketing's benefit outperforms its expenses, which conveys an extremely high ROI to the businesses. 

• Economic

A typical way of bringing down the expenses with influencer marketing is by negotiating practical affiliate bargains in which the influencer gets performance-based commissions. In contrast with different types of advertising, promoting through influencers is somewhat sensible. The expense of an influencer relies upon the size of the online audience and the niche being referred to. 

Influencer marketing under digital marketing solutions opens up an entirely different arena for brands to rival a more effective and enhanced social media strategy via platforms such as Youtube and Instagram.

• A Digital Marketing Strategy for Every Brand

A minimal expense digital strategy is more reasonable for start-ups. Simultaneously, a detailed plan for superstars' involvement or other approved brands will be more feasible for more prominent organizations. 

For example, an activewear brand partner with @sydneyloveleigh, an Instagram influencer who shares well-being, fitness, and travel content every day. 

She is a micro-influencer with a social media account of 21.4K followers. Since Sydney's lifestyle and fan base accommodates Nuxactive's brand reputation and goals impeccably, she turned into an incredible decision for Nuxactive's influencer campaign.

Final words-

Consagous Technologies understand how Influencer Marketing Campaigns sustain and nurture the growth of a brand for the online audience. Whether you are a start-up struggling to gain a footing in the online era or an established brand that needs brand reinforcement, Influencer marketing as a part of a highly collaborative Digital Marketing Strategy comes a long way.

Connect with us to know more!

Original Source:

https://www.consagous.co/blog/better-influencer-campaigns-with-the-right-digital-marketing-solutions

Know Your Salesforce Mobile App Better With This Quiz

An ever-increasing number of organizations want creative software solutions that are sufficient to meet their business needs successfully. Salesforce Mobile App enables them to make helpful software solutions and extend Salesforce Development services that are exclusive.

In the present hyper-competitive business world, wise organizations understand that they need to put clients at the focal point of every step. Furthermore, the answer to serving clients better and magnifying their experiences is Salesforce Mobile App Builder based on Customer Relationship Management. 

  

Q1. Which technology is used in Salesforce Development services?

a. Edge and Fog Technology
b. Cloud computing
c. Resilio
d. Project Solid

The correct answer is Cloud-computing. Salesforce is a cloud computing technology that specializes in customer relationship management (CRM). Salesforce's services permit organizations to operate on cloud technology to improve interaction with customers, partners, and potential customers. 

Q2. What is the use of Salesforce App Development? 

a. Track customer analytics
b. Study company performance
c. Enforce Sales Strategies
d. All of the above

The correct answer is- All of the above. An efficient and trustworthy Salesforce Development company helps your organization build an application that allows you to interact with your customers. It may be redressal of complaints, support, and customer queries management with the simplicity of cloud storage and easy accessibility options. 

Due to its distinctive features, many companies have also started employing the Salesforce Mobile App as forecasting, marketing, performance monitoring, and sales strategies executing tool. The list is exhaustive. 

Q3. Which one or more of them are exclusive features of your Salesforce Application Development services? 

a. Customer 360                                                                 
b. Einstein Analytics
c.   High-performance output
d. Robust security
e.   Lead Generation
e. All of the above

The correct answer should be - All of the above for most organizations. If not, then one needs to investigate the reasons their Salesforce CRM development company is not considering the proper utilization of technological resources. You can put your complete faith in the Mobile Application development with salesforce, having all the above features.    

Salesforce Customer 360 is a mechanism that permits organizations to connect Salesforce applications and makes a centralized client ID to construct a single perspective on the client.  

Salesforce mobile app development services include Einstein Analytics which gives detailed and meaningful insights from enormous and complex information. It is used in a salesforce mobile app to explore, visualize and develop insightful data structures.                             

Q4. Which one feature gives a bird’s eye view of customer analytics in a typical Salesforce Mobile Development? 

a. Einstein Analytics
b. Customer 360
c.  Opportunity Tracker
d.  Workflow Creator

The correct answer is Customer 360. Customer 360 of Salesforce Mobile App operates as a collaborative and intuitive tool to monitor, measure, and analyze customer trends and preferences. It merges most customer-centric operations such as sales, marketing, analytics, service, commerce, and IT functions. It is designed to assist the organizations by interfacing with the clients by providing cohesive internal operations. 

With this information, Customer 360 forms a general client profile and ID that can be employed across all Salesforce and external applications. All groups of employees in your organization can approach this information to assist with a consistent client experience.

Q5. Salesforce Mobile App Development Services in the USA include a feature(s) useful for marketers?

a. Marketing Leads monitoring
b. Social media integration
c. Email Integration
d. All of the above

The correct answer is- All of the above. Salesforce development services help the marketers bring efficiency in business operations by generating leads and integrating social media applications and digital communication tools such as Emails.  

Analyzing and tracking marketing leads can help businesses see how leads interact with their business assets such as apps, websites, emails, and other marketing tools.  Effectual Lead scoring will help your sales team center around those leads with the maximum potential to convert. On the off chance that you nourish these leads with compelling content and score their commitment, there's a higher possibility they'll become clients later on.

Q6. What are the advantages of a Salesforce Mobile App?

a. Improved accessibility to information
b. User-friendly application
c. Increased ROI
d. Customized marketing campaigns
e. All of the above 

The correct answer is- All of the above. Salesforce Mobile App serves a variety of needs for the companies. Improved lead generation, ROI, integration of marketing efforts, designing a user-friendly application, better accessibility to information, and generation of customized user reports, you name it. 

Q7. How can Salesforce development services help in customizing your sales pitch?

a. By accessing the customer database from around the world
b. By providing you manual access to customers
c. A Mobile app development company in the USA knows how to make use of the sales funnel.
d. Customization is easy when the customers tell you their requirements.

The correct answer is- By accessing the customer database from around the world. Custom mobile app development services in the USA do not have any magic trick to use the sales funnel, nor do the customers personally tell companies what products they prefer. Indeed, there is no manual access of any kind. 

Salesforce Mobile App extracts information from the information stored in the customer database built and maintained by the software components. CRM tools that track the pattern of purchases and past client interactions are stored for Salesforce CRM's data processing software. With the availability of such immense data, you can have a holistic view of your client’s needs. It likewise utilizes customer information from social media and emails, allowing you further knowledge into what matters to your leads and existing clients. This data will help companies discover what products, services, or content their clients are searching for. Thus, organizations will be guided thoroughly to make marketing and sales strategies suitable for their requirements. 

Q8. How does the Salesforce Mobile app reduce internal conflict in any organization?

a. By providing them better incentives
b. Keeping them motivated to do the work
c. By providing them sales territory tools
d. By improving the communication channels between the coworkers
e. None of the above

The correct answer is By providing them sales territory tools. A self-sufficient CRM-based Salesforce Mobile App will enable the sales representatives to demarcate their sales territory, creating a hassle-free work environment. This initiative reduces the chances of conflicts in the internal management of sales activities. 

Final words-

Consagous Technologies have been at the forefront of tackling Salesforce Mobile app development and web-based application development challenges. Our specialists harbor years of long-drawn experience in handling challenging technological problems with ultra-modern solutions. Reach us to learn more about our competent tech-based services.

Original Source:

https://www.consagous.co/blog/know-your-salesforce-mobile-app-better-with-this-quiz

7 Little Tricks to Achieve the Best Results in OTT App Development

OTT apps are all over the place. This popularity has surged the demand and supply of OTT App development at an enormous scale. The time of smart TVs and mobile phone streaming has changed the assumptions individuals have about media. 

Films, shows, web series, and news are presently not bound to a single entity or gadget. The services users wish to consume streaming content according to their own preferences –anywhere, anyplace, or on any device. 

This pushes the bar straight whopping above the head of content makers and Media and App Development Solutions enterprises. Being available and performing on a single platform simply isn't sufficient. You should have the alternative to converse with your crowd on whatever channel they pick.

 

This isn't brand new information for an insightful Entertainment App Development Company. The present Over-the-top media plan has been cooking for quite a long time. Yet, it's currently, in a post-pandemic media culture, that things are genuinely starting to change.

OTT developers are also not shying back to present the most original and innovative content to their audience. The time has never been exceptional for content makers to put resources into their own OTT app development. Delivering your own OTT application can kick off your media strategy by utilizing this high pace of user adoption.

What are OTT Apps?

Over-the-top Applications are media distribution alternatives that utilize the Internet to transfer content to various gadgets. These gadgets can be TVs, cell phones, game control centers, and that's just the beginning.

There’s always a need to incorporate advanced technology by OTT App Development company to overcome OTT Challenges. Your brand is way above others in the race if you have high-quality content; the real challenges begin when you have to format, publish, distribute and market the content. 

These 7 compact capsules will come in handy when you want to derive the best results for OTT App Development-

1. Setup a content for each device-

Gone are the days of TV’s where one TV show or movie can be aired for all on a single channel. With the intervention of OTT’, users need options to choose from various programs, shows, or movies on different electronic devices. In order to repurpose content screening on mobile phone apps, tablets, web browsers, gaming consoles, or even smart TVs, the hardware functioning and integration becomes uniquely challenging for any leading Entertainment and media app development company.

Previously, the companies had to hire device-specific engineers to repurpose and realign content across various devices. There are content management systems now that automate device integration without writing a single code down. 

2. Enhance Video adoption-

This doesn’t necessarily require buying a subscription for an OTT App but putting the content parallel to the monetizing opportunities available. Video adoption through advertising requires three primary ingredients- audience in thousands so that OTT advertising companies pay the cost per mile, in-depth audience engagement metrics and an OTT advertising technology. 

Once these three elements are placed together, it becomes easy for OTT App developers to take advantage of their monetization opportunities. 

Video monetization will permit you to reasonably make free content for users and distribute it via social media and other streaming services. 

3. Harmonize and manage media assets effectively-

OTT App development usually calls for high-performing solutions for managing streaming content effectively. It requires a Digital asset management platform (DAM).

A DAM permits the content owners to accumulate, modify and coordinate different types of content from a centralized point. If not for DAM, much time will be wasted searching for the newest modified content for viewers, compromising content personalization, and inability to access viewer monetization models. 

4. Peer-to-peer OTT encryption-

Earlier, the OTT App Developers suffered from the absence of the necessary media infrastructure. Content creators can now partner with relevant platforms for the distribution of their content. This helps focus primarily on creating quality content and leaves the burden of managing technological scaling to technology and media, making it easier to succeed in entertainment app development.

These integrations by the OTT App development company assist in managing live, liner and events channels into your OTT solution. You can even channel the incoming of rich metadata to aid video content without creating a directory for them. 

5. Brand your user experience-

For the OTT App development process to be a breakthrough, the users of App should have the most pleasant and smooth experience despite the device used. OTT App developers are bound to deliver creative and high-quality video content to users while highlighting their content in a stylized manner. The functionality, prototyping and mapping, everything should be flawlessly flowing from one end to other. 

6. Mechanize the DRM protective measures-

It is essential that viewers can only access the content streaming on OTT App when they provide their login credentials at the beginning. This protects the data from getting modified, distributed, and stored by unauthorized users and ensures the rights are protected at all times. 

Entertainment and media app development solutions can include digital security rights such as forensic watermarks, paywall integration, and geographic and platform restrictions. 

• Forensic watermarks- a code embedded in the original copy of the content to prevent piracy of data. 
• Paywall Integration- subscription costs charged directly to ultimate consumers in the form of pay-per-view.
• Geographic and Platform Restrictions- restrains unauthorized from accessing content sensitive to their regions. 

7. Root API’s for Pragmatic access-

APIs are crucial to the success of your OTT App development. Such software tools guarantee smooth execution across the complete tech stack. They go about as interfaces between numerous software applications, making it easy for these applications to execute requests from each other without manual intercession. This enables the third-party applications to function without delays and avoid tasks redundant in nature. 

Final words-

Immerse into the seamless process of development of OTT Applications as we at Consagous Technologies cater to the needs of your personalization, security, and convenience all at once. Reach us and enter into a thriving and automated territory of Sophistication.

Original Source:

https://www.consagous.co/blog/7-little-tricks-to-achieve-the-best-results-in-ott-app-development

What Industry Insiders Say About AI and ML?

AI and Machine Learning Development Services have come to be associated with society in a manner we never expected. AI Development Services makes it possible for its users to unlock their smartphones with advanced facial recognition technology, get replies from our virtual assistants, tour our phones with a voice command and direct our junk mail to a spam folder without even raising a finger to do so.

These sorts of actions have become so ordinary that none of us would have thought to exist without them ten years before. However, while Sci-Fi enthusiasts casually discussed the subject of Artificial Intelligence and Machine Learning, it wasn't until recently that scientists got access to the technological know-how and the hoards of information necessary to bring their imagination to reality. 

  

The existence of AI and ML is not only made possible to make the lives of people simpler and convenient. These projects are being carried out to benefit almost all industries by systematizing and aligning all possible activities with technology and adding shared customer experiences. Industry majors feel that this influence of AI and ML is simply expected to manifold as computer scientists access the source and derive more extraordinary innovations. 

Experts believe that AI and ML are seldom used in place of each other by a lot of people. But these hold a very different meaning which makes them unique in their ways.

Artificial Intelligence is a broader concept that stimulates and mimics human equivalent thought processes and reasoning. Whereas, Machine Learning is a sub-component or application of AI which permits machines to learn data without being modified explicitly.

There are several AI and Machine learning development services offered by various companies. They aim at providing a deeper understanding and expertise in building on customer experiences. Many of these services help explore and discover segments having the edge over other companies in the market and achieve targeted goals for your business. 

Here’s a list of what the Industry Insiders believe about AI and ML-

1. Augmented Problem-solving-

Gartner once announced that the future of technology rests in the hands of Augmented reality. In a report published in 2017, the company’s executives said that the improved focus of user experience is only one of the reasons out of many for reliance on AI and coined the term Augmented Analytics. Technology-driven problem solving includes dependence on algorithms to reach out for otherwise unattainable solutions. 

AI-enabled technology also saves the cost of hiring and training newer employees to develop automated services.

Gartner analyst and VP Rita Salem added that they are eager to implement AI for Vendor preferences. 

2. AI- validated conceptual framework-

Initially, AI was implemented in streamlining business processes, linguistics, data, and image analytics. 

This is quite suitable for industries where redundancy is allowed, such as financial institutions, retail initiatives, or healthcare services enterprises. 

Mazur says that the new models will enable Artificial Intelligence and machine learning solutions to enter into massive production and provide unique solutions to innovative ventures. “Before long, we will witness something identical disrupting fashion, architecture, and other leading industries.”

3. Multiple-modalities-

David Talby, founder, John Snow Labs, says that AI and Machine Learning Solutions Provider are staging improvements in terms of including multiple modalities such as text, vision, speech, and IoT sensor data. Developers are beginning to integrate different sets of modalities to enable renewed functions and improve machine capabilities. 

For example, healthcare industries can apply multiple modalities for sharing lab results and processing them for the healthcare practitioners to understand the statistics better. 

4. Natural Language Processing( NLP)-

Do you care to find out where my top 10 products for 150 miles of a radius were for two years and before two years? These are the kind of complex questions that will not be available on a simple Google Search.
 
Lin Tann, an expert in NLP, thinks that to estimate and measure the results of such complicated questions, we need natural language processing, which will help in providing meaningful insights and quickly readable reports to make informed decisions. 

5. ChatBots-

Chatbots are becoming increasingly popular in helping with automated response generation. How customers are communicating and interacting with companies is swiftly transforming. Conversational AI specialists hold that Chatbots are aiding corporations in deploying a bot to respond to customer's queries 24*7, which is unconventional and economical. 

6. Security and Privacy-

As per Gartner, data theft and disruption consist of nearly 0.3 portions of which AI model security compromise and systematized development of competitive AI model holds maximum value. Therefore, top AI and ML App Development companies should improve their efforts in protecting AI models from the hands of cybercriminals.

7. Robotic Process Automation (RPA)-

RPA can be easily summed as slacking tasks manually to achieve maximum efficiency in business operations. Digitally enabled smaller processes to save time and costs in the long run, which improves the productivity of organizations. Experts are of the opinion that internal communication regularized using bots can lead to cutting back on repetitive tasks but also increase the chances of errors while implementing such processes across various platforms. 

There is room for improvement in RPA. According to Gartner,  it has enormous potential and growth scale in the software development market. 

8. Self Learning alternatives-

A decade ago, who would have thought that the intervention of technology will enable Machines to learn and relearn as well as implement the newest forms of skill-set on their own. 

Michael Mazur, CEO of AI learning, works on automating construction processes and feels it is the biggest and most exciting form AI and Machine Learning development services can take. 

Businesses have started enforcing self-proclaimed learning machines with the existing pool of algorithms and knowledge base to fulfill the positions in organizations that required the processing of a constant influx of massive data. 

The above list is not the only application of AI and ML. The digital transformation is already on its way and we can all expect the industry to boom. Industry experts opinionated that the trends are gradually and substantially being adopted by enterprises to cut through the chase. As we saw above, not only one but all the industries can stand at the advantage to evolve and create better customer experiences. It's only implied that the one who progresses reaps the rewards, survives, and wins. 

Conclusion-

Consagous Technologies have reshaped and contributed to AI and Machine Learning development services considerably. Connect today and let's work together to revamp your business model.

Original Source:

https://www.consagous.co/blog/what-industry-insiders-say-about-ai-and-ml

Salesforce Future- Trends to Stay Aware of

Okay, before we start with the trends in Salesforce app development, let’s first get you acquainted with some of its very promising statistics over the years- 

-Salesforce has a 20% market share in the overall CRM domain.
-Currently, the world has over 150,000 Salesforce clients, and they are consistently increasing.
-Companies that switch to the Salesforce CRM witness a 25% growth in their revenue on average.

These stats are just the icing on the cake. There are more! All of them point out the dominant platform that Salesforce is when it comes to great CRM platforms. 

 Salesforce- Starters

As the numbers have already highlighted, Salesforce is one of the best CRM platforms in the world. By using cloud technology to its full potential, Salesforce allows businesses to connect with their customers, giving them a 360-degree view of your entire business procedure by boosting IT, marketing, and sales teams for tracking customer activities all the time. 

Over the past few years, the platform has become synonymous with every kind of business enterprise, irrespective of the domain it caters to. It is Salesforce that allows enterprises to keep a check on changing customer requirements. Well, Salesforce has worked hard to ensure this, which is a big reason why a platform and company name are considered the same.

The right set of Salesforce implementation services make the development of the Salesforce app easier and free of trouble. 

Salesforce Trends that will Make it Essential for Companies

Now that you know a bit about Salesforce, let’s take a look at some of the trends that will be emerging to make it increasingly essential for companies- 

1- Better Analytics

The right sets of data and analytics are very important for the better performance of business operations. As a result, it has become crucial for the companies to switch over to a model that allows them to predict customer behavior well in advance, based on their previous transactions. 

Salesforce allows the analysts at companies to understand customer behavior, making them better informed about the future decisions that they will make while making their purchases. The result is better customer segmentation, better profits, and enhanced levels of customer service. 

2- Voice Technology

In the span of just a few years, technology has gone to entirely new dimensions in terms of evolution, and virtual sales are a big part of that evolution. With the arrival of technologies like Artificial Intelligence, clients can interact with their prospective customers virtually, leading to a quick closure of sales and better customer satisfaction. 

IT personnel think that voice technology will become an important constituent of CRM platforms in the time to come. As if on cue, Salesforce already has Einstein, a voice assistant that has made the lives of both retailers and customers very simple.

3- Increased Demand for Better UX

With more companies providing Salesforce mobile app development services, remote work became manageable, but that personal touch looked to be missing in a lot of places. Gradually though, the world became accustomed to that. 

Salesforce played a big role during that phase, by streamlining complicated workflows and time-consuming activities, paving way for simpler and much more efficient workflow designs. From the platform, this ability to deliver a better user experience will continue for a long time to come. 

4- Going Ahead with Marketing Automation

Bringing marketing automation into effect is one of the biggest things that companies with Salesforce administrators look to have. Their marketing automation tools include Salesforce Pardot and Salesforce Marketing Cloud, which help businesses in achieving their targets efficiently and effectively. 

While Pardot governs sales with mail marketing, lead generation, and social media, the updated Marketing Cloud executes better marketing campaigns through the following touchpoints- 

-Automated emails to all registered clients. 
-Run campaigns to offer discounts and offers to specific clients. 

At the Close

The trends that we just mentioned about Salesforce are completely revamping how businesses operate, helping them free up a lot of their important time for other important processes needing their attention. 

Despite everything that the platform does, you should choose a company that can create and personalize Salesforce solutions for you in the best way possible. This purpose can be solved by Consagous Technologies, which has been around for more than a decade and can truly deliver impeccable solutions as you need them to be.

Original Source:

https://www.consagous.co/blog/salesforce-future-trends-to-stay-aware-of